Most dealers don’t lose leads because they’re bad at selling. They lose them because the lead arrived somewhere nobody was looking: a marketplace email in one inbox, a website form in another, a WhatsApp on the sales manager’s own phone and a missed call nobody rang back. By the time someone replies, the buyer has already booked a test drive down the road.

That’s the problem Threadkite is built to fix, and it’s available now.

Free for every Haswent dealer

If you use Haswent, Threadkite is free for you. We’re moving every Haswent dealer onto Threadkite, where it replaces the enquiries section of the Haswent DMS. You’ll get a proper inbox for your leads and customer messages on Threadkite’s Free plan, with no limit on the number of people in your team, at no extra cost.

We’ll be in touch to set up your account. If you’d rather not wait, get in touch and we’ll get you started.

What Threadkite does

Threadkite is a shared inbox for leads and customer messages. Every way a customer gets in touch lands in one thread for that customer, whichever channel they used:

  • Website forms and chat: a contact form for your website, or a hosted form page you can share, plus an AI assistant that answers questions on your site and hands over to your team.
  • Marketplace and lead site leads: leads from AutoTrader and other marketplaces and website providers, whether they arrive by email or through an integration.
  • Email: your own inbox address, forwarding from your current mailbox, or a direct connection to Microsoft 365 or Gmail.
  • Texts, WhatsApp and calls: reply by text or WhatsApp from the same thread, and make and take calls from the browser or the mobile app, with recordings, transcripts and a summary saved on the thread.

Your team replies from the web app, the desktop app or the mobile app, on whichever channel suits the customer, and Threadkite shows whether each message was delivered.

Built around replying first

Speed matters more than anything else with a sales lead. Threadkite keeps it in front of you:

  • Waiting on you: threads where the customer is waiting for an answer are shown first, with reply targets and response timers so nothing sits overnight.
  • Assignment and routing: send leads to the right person or location automatically, so nobody has to sort the inbox before anyone can answer.
  • Saved replies and AI drafts: answer the common questions in seconds, and let the AI draft a reply, summarise a long thread or score a lead.
  • Next steps on every lead: notes, @mentions and tasks keep the whole team on the same page about who’s doing what.

Made with dealers in mind

Threadkite works for any business that takes enquiries, but car dealers were the first customers in mind. It understands the vehicle a customer is asking about, can send finance quotes and part-exchange valuations from the thread, and has a separate workflow for after-sales and customer care.

Documents can be sent for signature from any thread too, by email, text or WhatsApp. Customers sign on their phone and the signed copy comes back to the thread. If you already use electronic signatures in the Haswent DMS, it’s the same idea, from where the customer conversation is happening.

Connects to your other systems

Threadkite has a public API, webhooks and partner apps, so your DMS, CRM or other tools can send and receive contacts, leads and events. That means the conversation lives in Threadkite while your stock, deals and invoices stay where they are.

Pricing

Threadkite is free for one person, with your own inbox address, a website contact form, marketplace leads by email, the mobile app and a small AI allowance. When your team is ready, the paid plan adds every connection (texts, WhatsApp, calls, AutoTrader and your mailbox), more people and full reports, priced per seat. There’s a 14-day free trial with everything included and no card needed. See Threadkite pricing for current prices.

Get started

You can see how Threadkite works for car dealers or sign up free at threadkite.com. If you’re a Haswent dealer, there’s nothing to buy: your free account is on its way.